Identify revenue trends & patterns to drive growth

Roller has a range of revenue dashboards and reports that will help you break down your revenue performance.

If you want to better understand your venue's financial data, we recommend navigating to analytics dashboards and filtering the category by revenue, and then accessing the revenue analytics dashboard.

This dashboard visualizes your net revenue, breaking it down by sales channel, product types, reporting categories, and online sales channel.

It helps you see how your venue is performing financially and make strategic decisions to drive business growth.

Using this dashboard, you can evaluate the performance of each sales channel to optimize your sales strategy, gain insights into which reporting categories are contributing the most to your revenue and why, and leverage insights on daily revenue trends to plan promotions and staffing.

If you're looking to track your daily cash inflows and identify their sources, we recommend navigating to analytics dashboards, filtering by category revenue, and selecting the funds received dashboard.

This dashboard displays the amount of money you earn, broken down by sales channel, reporting category, product type, and payment method.

This dashboard can help you identify which sales channels are bringing in the most money.

Look for opportunities to cross sell or upsell your most profitable products or activities, and understand your guest preferences for payment methods.

Roller also has a range of analytics reports, which will help you break down your business's revenue.

To access this, navigate to analytics reports.

Select the category revenue.

The report that we're going to focus on here is the monthly revenue year over year report.

This report compares net revenue results for each month over a three year span. It helps you see trends at a glance, evaluate strategic impacts, and plan future growth.

The monthly cart size by sales channel report provides a deeper understanding of the average booking size across different sales channels each month. It helps you understand guest spending habits and optimize sales strategies across your sales channels.

Finally, the revenue by hour of the day report will give you a visual representation of revenue distribution across different hours of the day.

It is designed to help you identify peak periods and understand guest activity patterns on an hourly basis.